When Studio OKGO launched in 2023, we decided to celebrate with an opening event, introducing the concept of a Potluck Party. The idea behind the Potluck Party was to bring people together to share good food (POT) and positive energy (LUCK), welcoming anyone who wanted to join. Our team came up with a unique visual identity for the event, incorporating motion graphics and 3D elements.

This visual theme was consistently applied across various materials, including brochures, posters, banners, and signage, with each character representing a member of Studio OKGO. Additionally, Theo, the founder of Studio OKGO, offered a sneak peek of his ice cream brand, KIGO, by giving away free samples to event visitors.