(주)허스키폭스의 또 다른 수상작
제작사의 더 많은 수상 작품 보기
‘Murgerbon(머거본) BI’ 작품감상
Murgerbon is a leading brand of processed nuts in South Korea, producing a range of nuts, fish-based snacks, and dried processed meats since 1986.
As the brand aims to expand and become a global integrated food company, Murgerbon aims to modernize its 37-year-old design and develop a slogan that reinforces its brand values.
The symbol was inspired by the shape of Murgerbon's signature canned products, representing the company's superior product quality and pride in its position in the nut market.
The custom typeface of Murgerbon, created based on the curves shape of the symbol, is a key design element representing brand identity along with the brandmark.
The brand color of Murgerbon retains the existing orange-red while also incorporating sub-colors that symbolize the brand's various products.
Murgerbon conveys a rich, friendly image by utilizing typography and emojis. Additionally, the curved shape of the symbol can be used as a frame or transformed into various forms for diverse applications.
As the brand aims to expand and become a global integrated food company, Murgerbon aims to modernize its 37-year-old design and develop a slogan that reinforces its brand values.
The symbol was inspired by the shape of Murgerbon's signature canned products, representing the company's superior product quality and pride in its position in the nut market.
The custom typeface of Murgerbon, created based on the curves shape of the symbol, is a key design element representing brand identity along with the brandmark.
The brand color of Murgerbon retains the existing orange-red while also incorporating sub-colors that symbolize the brand's various products.
Murgerbon conveys a rich, friendly image by utilizing typography and emojis. Additionally, the curved shape of the symbol can be used as a frame or transformed into various forms for diverse applications.
